About Buchanan Subaru of Pocomoke - Your Eastern Shore Premier Subaru Dealer!

With our well experienced sales staff we have been able to get many people into cars they love, and we would love to help you too. Browse our new Subaru inventory or our used car inventory to find the car of your dreams! If you need a car loan check out our finance page to start the process. If you need parts or service don't forget about our talented Pocomoke car repair technicians and Subaru parts professionals. Buchanan Subaru strives to provide the best sales, service, and experience possible to make your car buying process stress free. Don't take our word for it, come down to 1727 Market Street, Pocomoke, Maryland and see the Buchanan Subaru difference for yourself!

Buchanan Subaru, located near Berlin and Ocean City at 1727 Market St in Pocomoke City, MD, is your premier retailer of New Subaru and Certified Pre-Owned Subaru vehicles. The Buchanan Auto Group also sells and services Chrysler, Jeep, Dodge, Chevrolet, GMC, Buick, Cadillac and Kia at our other store locations. We can service these vehicles as well with access to our other store parts departments.

Our location in Pocomoke City, MD, has a long history of selling and servicing Subaru vehicles.

In 1970 Frostrom & Sons Inc. opened its doors as an independent used vehicle dealer at 1727 Market St in Pocomoke City MD serving the southern and central Delmarva Peninsula in sales and service. 

In 1972 Frostrom & Sons Inc. became the first Subaru dealer on the Eastern Shore of Maryland and began operations as Frostrom Subaru; providing Subaru sales, service and parts operations for those in Maryland, Delaware and Virginia and cities such as Ocean Pines, Berlin, MD and other neighboring cities and towns.

In 1978 Frostrom & Sons Inc. purchased the AMC/Jeep Franchise to add to their Subaru Store and then added Renault in the years to follow which was later replaced by the Eagle division of Chrysler Corp and the name changed to the very familiar name of Frostrom Subaru Jeep Eagle.  The family owned and operated business continued conducting business in Pocomoke for the next 30 years as the leading Jeep Subaru dealer on the eastern Shore.

In 2009 Frostrom lost its Jeep Franchise through the Chrysler Bankruptcy, however it remained a Subaru franchise and kept all of their Chrysler/Subaru trained technicians and continued to provide the high quality of service it had for over 30 years.

In May of 2011 after over 40 years in business Mark Frostrom, owner, decided it was time to retire and sold his business to Buchanan Auto Stores Inc. based in Waynesboro Pennsylvania.  Though Mark could have sold to many others he chose Buchanan because their operations were much like his as they also believed in taking care of their employees and having a positive presence in the  local community, with an appreciation for the military personnel therein.

On May 14, 2011 Buchanan Subaru opened its doors as for the first time.  With Buchanan came a bright new day and a breath of fresh air with increased inventories, advertising presence and employee benefits.  Buchanan retained all former employees and have added new staff to care for its customers. Buchanan Subaru can still service your Jeep.

At Buchanan Subaru our dedicated sales staff and top-trained  technicians  are here to make your auto shopping experience fun, easy and financially advantageous. Buchanan Subaru offers Service work for all makes and models and provides experience on not only Subaru but also GM, KIA and Dodge, Chrysler & Jeep products through its retained staff and dealer network. Please utilize our various online resources and allow our excellent network of people to put you in your ideal Subaru vehicle or the Pre-Owned car, truck or SUV of your dreams today!

Buchanan Subaru

1727 Market St
Directions Pocomoke City, MD 21851

  • Sales: 410-957-1414
  • Service: 410-957-1414
  • Parts: 410-957-1414


  • Monday 09:00am - 07:00pm
  • Tuesday 09:00am - 07:00pm
  • Wednesday 09:00am - 05:00pm
  • Thursday 09:00am - 07:00pm
  • Friday 09:00am - 07:00pm
  • Saturday 09:00am - 05:00pm
  • Sunday Closed

Dealership Contact Info:

Buchanan Subaru 
1727 Market St
Pocomoke CityMD 21851
Dealership: Directions